This is critical to your business. That is the investment of effort you make to write a Sales Letter correctly will give you more power, higher return on your investment, with minimum effort and with the least investment of time as well.
Good Sales Letter with little traffic, nothing happens, that is, not spend more money. Do not lose anything if you have a good card and little traffic, just do not want money but not lose.
Heavy traffic, with a bad Sales Letter, is useless, you lose, you lose money and frustration grows to incredible levels.
Infallible Formula for Writing Sales Letters
This is what I have , is the first part of the formula, you tell the person what you have to sell
Plano, straight, direct, no more, no turns.
This is what I do for you .
This is what you should do now.
It's that simple. It is the exact formula.
was created by John Carlton one of the greatest living legends of direct marketing and Publi-Writing .
Someone asked him once ... John Carlton
"How come, that the person does not realize that you're
selling?"
John Carlton, smiles ... and answers with a question.
"Why would you want to do that?"
"Everyone is waiting for you to sell. Do it! "
also says
"No bandages on his knees, sell up, sell strongly, with firmness."
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