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Publi-Writing: The Power of Sales Letters I

According said Daniel H. Pink in his good and famous book, global best-seller A Whole New Mind on page 103: In the story, as people begin to discover the business, the money is. Economists Arjo Klamer and Deirdre McKloskey calculated that persuasion, advertising, consulting, consulting, etc ... ie the Publi-Writing account for five percent of gross domestic product of the United States. If, as some claim, the stories are part of the middle of all these efforts persuasion, then the narrative goes in the States United around a billion dollars annually. So organizations are embracing the ethics of an unusual story.

eta narrative having another major impact on the business world. As design, it is becoming a key way for individuals and entrepreneurs in distinguishing their goods and services in a crowded market of products and services. Lately

no longer speak of marketing if we talk about this tactic from here, this one over there, make this video, do this on Twitter, make this another interesting thing.

Learning to write letters sales, marketing systems learn to do, is what gives the greatest return on investment. Rather than mastering a traffic or other method is to Publi-editor.

Your sales letter, your message has to put this client on how to buy, not how to read any more and you'll need space, you need text information you can put the customer in buying mode.

If that person is on the internet is free because he wants information because he wants to find something free. Your

sales letter, your message has to put this client on how to buy, not so read any more and you'll need space, you need text information you can put the customer in buying mode.

Can perhaps start a business without a sales letter ?

I do not think

A sales letter must capture attention, to show these virtues, that makes your product, service, your business different from everyone else. And because the client should buy and do not leave without buying.

For Sell!

That is why we use the published writing and we have to learn to write letters sales. Need something to keep you attached to this learning because it is hard, hard to learn and you do not get it right the first time.